IP, Patent, Trademark & Brand Protection Strategy

The Impact of Acquisitions on Trademark Portfolio Strategy: An AB Electrolux Perspective

Andreas Hohenberger, Head of Trademarks at AB Electrolux, Sweden, joins Global IP Exchange to discuss the impact of acquiring new companies on the trademark portfolio and brand protection strategy, and how the company is tackling counterfeiting problems in China.

Compliance with the Nagoya Protocol on Handling Biological Diversity: Syngenta Interview

Watch this interview to learn from Michael Kock, Global Head IP, Syngenta AG as he shared advice on the issue of compliance with the Nagoya Protocol on Handling Biological Diversity. Michael discusses the governance models that need to be established and the processes and tools that can be used to ensure global compliance, as well as sharing his views on what lies ahead for the IP world in 2016. 

Preparation Of Mechanical Patent Applications And Their Navigation Through The United States Patent Office

Steven W. Weinrieb, Patent Attorney from the United States discusses the preparation of mechanical patent applications and their navigation through the United States Patent Office, as well as the parallels involved in the prosecution of corresponding patent applications in other countries around the world.

Protecting Intellectual Property Rights

Miller Insurance Services Ltd, share their exclusive whitepaper on protecting intellectual property rights - a must read for anyone who is responsible for IP.

Enforcement of Global Trademarks: Tips from Phillips

Jan de Visser, Senior Director, IP&S Manager Brand Protection, Philips shares his top 3 tips on global trademark enforcement, including enforcement in Asia and Africa, plus relationships with enforcement agencies. Jan also explains what he thinks will have an impact on the IP sector in 2016 and how external solutions providers should be supporting IP directors. 
 Global IP Exchange 2015 Post Event Report

Global IP Exchange 2015 Post Event Report

Take a look at some of the themes and sessions that took place at the 2015 Global IP Exchange by downloading the Post Event Report which covers: 
  • Exclusive insights into the delegates top areas of investment for 2015 – 2016
  • Key attendance stats so you can see just who participated
  • Unique interviews with IP leaders from Huawei, DSM, Philips, BAE Systems & many more  
  • Post event write up from IPPro the Internet

Brand Protection and Security Management

Phil Collins, Head of Security, Bernard Matthews explains the benefits of their holistic security management and brand protection concept, how he overcame challenges to implement this new way of working and the tolls and technologies they have utilised to fight attacks to the brand.

Innovation without borders: Six best practices to improve innovation success rates

Evalueserve shares its report on successful Open Innovation practices based on experiences with companies such as Unilever and Nestlé. These include setting up dedicated teams, building innovation networks and developing an organisational culture to support innovation. Evalueserve’s engagement with innovation focused companies proves that smart technology, built on innovation best practices, is the key to faster, steadier and ongoing growth. Justin Delfino, Director of Sales Europe, IP and R&D Solutions, represents Evalueserve at the Global IP Exchange 2016, and is happy to answer any questions on the report and Evalueserve’s IP and R&D solutions.